Saturday, December 29, 2007

Or maybe I just blow you up
Helemt tip to Mr & Mrs NYPD

First the moslems got their fatwas in a bunch over this Volkswagen ad. Then their alleged sensibilities were insulted over, of all things, a soccer jersey. Now their all up in arms (no big surprise there) over this safety commercial from the Dutch government.

Here's some of the article from The Guardian (Great Britain)
Dutch government firework safety ads featuring a spoof Islamist terrorist group have been criticised as insensitive and depicting a negative stereotype of the Muslim community.

The online ads, made for the Dutch government's consumer safety institute, have been made to look like a video message filmed by an Islamist military organisation called the Liberation Army Against Freedom. Featuring a group led by an Osama bin Laden lookalike figure at their camp, the viral ads are dubbed into Iraqi-accented Arabic and have versions with subtitles in Dutch and English.

The tone is intended to be humorous, with the terrorist group seen receiving a shipment of fireworks like an arms cache, wearing suicide vests made of firecrackers, and bungling efforts to "demonstrate to you our true power" by blowing themselves up.

However, the light treatment of such a serious issue has angered some industry insiders. "What is the campaign hoping to achieve by depicting a negative stereotype of the Muslim community in a fireworks advert?" said Saad Saraf, the chief executive of multicultural marketing specialists Media Reach Advertising.

Saraf, an Iraqi, was particularly offended by images in one ad
that show one person strap fireworks around him in a style similar to a suicide belt, which later explodes. "Are the producers aware that the actors in the advert are speaking in an Iraqi accent; with the current state of affairs in Iraq and the loss of lives as a result of suicide bombing, I question, what were the creatives thinking?," said Saraf.
For more from The Liberation Army Against Freedom, visit their website at


Blogger Arkanabar T'verrick Ilarsadin said...

Portray Muslim terrorists as evil, murderous, deadly, dangerous, and frightening, as in "True Lies," and Muslim Greivance Professionals will go, "Tsk, tsk."

Portray them as buffoons and incompetents -- invite people to laugh at them, as Jackie Chan once did in "Operation Condor," and their Grievance Professionals will go bat shit ballistic crazy.

Makes you wonder just what sort of image they're really interested in projecting.

12:25 PM  

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